Hi Everyone, I’m new to the forums. I do marketing and web design for a company. I’ve run into a slight problem today and I was wondering if anyone had some quick easy fixes for this..
I’ve done magazine pages before, but this one particular company only wanted me to send them the artwork. So, I sent them very nice high resolution stuff, including the logo. First request, they wanted all .PDF. No problem. The first issue was already printed, and when I saw it.. Everything looked excellent, except for the logo. that looked disgusting and pixelated. We’ve had this thing printed on billboards, postcards, ect with no problem at all.
Now I am being told in order to fix it, they need it as an illustrator file, which I do not have of this logo. I just started a few months ago and all they have is a nice J.PG of it. I’ve taken text into illustrator to outline and be reformed as needed with no problem, but a pre-made logo is being a pain.
Over all question: What is the easiest way to convert the logo ( if possible) so I can send it to them in vector and it still be dead on accurate? I don’t know if trace paths will work, or if I’ll have to draw the whole thing freehand ( which I want to avoid if I can) They offered to have someone from their art department do it for a price.. but being a web/graphic person.. that seems silly to me, I rather do it myself because it doesn’t seem like it should be that hard to do.
I’d appreciate any help I could get on this, I want to send the remade logo back to them ASAP. the knowledge on how to do it would be very useful. :)